David vs. Goliath. Broadway Joe and the New York Jets vs. the Baltimore Colts in Super Bowl III. The USA’s gold medal in the “Miracle on Ice.” Everyone loves an underdog picking up the gauntlet of an impossible challenge, defying the odds, and emerging victorious. In the same vein of daunting tasks comes Phoenix’s own Aioli Gourmet Burger’s Triple Threat Challenge; but there is just one problem, dear reader. The underdog is you. And you don’t stand a chance!
The People’s Choice vs. The People
The lifelong dream of three lifelong friends, Aioli Burger began as a food truck in the greater Phoenix area with the simple mission of grilling up the best gourmet burgers (at non-gourmet prices), with the best ingredients. Our dream has grown into a new brick and mortar location in our old neighborhood, plus a veritable fleet of food trucks. Along the way Aioli Burger has garnered local, regional, and state-wide acclaim as one of the best burger joints in town: Best Food (2018 Scottsdale Culinary Festival), Best Burger in Phoenix (Phoenix New Times, 2017), and Best Burger, People’s Choice (twice, at the 2015 and 2018 Burger Battles). So how do we thank our fans? By slapping them in the face with the Triple Threat Challenge.
If you love burgers, this is the challenge for you. If you love victory, you should probably move along. Contestants in the Triple Threat Challenge have 15 minutes to eat a triple-patty burger topped with an extra 18oz of meat and toppings. Sounds easy, right? Well you weren’t paying enough attention! Challenges two and three of the Triple Threat are an order of Aioli’s signature golden French fries (or sweet potato, if you please) and a decadent milk shake. Devour all three in the time allotted and you win fame and a lifetime sense of accomplishment, plus an “I Conquered the Triple Threat Challenge” T-shirt and your photo on the Wall of Fame. Social media will carry your likeness. Children will sing your praises. Your popularity will soar (but not your waistline, because everyone knows competition calories do not count). Fall short in this Herculean effort and we will not judge; you are a mere mortal, after all. To make sure there are no hard feelings, we will even throw in a “The Triple Threat Challenge Conquered Me” T-shirt and still take your photo – for the Wall of Shame.
The Challenge runs all year long, and each victor will be invited back for a playoff showdown at the end of the year, with the winner granted immortality in the halls of culinary competition the world over.
If you are up to the Challenge, enter the arena at Aioli Gourmet Burgers in Phoenix (10652 N. 32nd St). Of course, you can always work your way into fitness shape – fittin’ dis whole burger in your mouth shape, that is – with one of our nine delicious gourmet burgers. With offerings ranging from the original Aioli Burger to our personal favorite, the Black & Blue, you’re sure to find a new favorite each time you visit. We will see you soon – if you dare.
Get even more Aioli Burger by ordering our incredible catering services for your next get-together!